Ahrefs for Newbies: A 2024 Overview
This piece is part of our “For Newbies” series, which provides quick overviews of various B2B companies. The series exists because sites like Crunchbase and G2 are just kind of busy, with flashing banners and tabs we don’t care about (I don’t buy a CRM due to mission statements). Sometimes all we want are the basics. Hence, ‘For Newbies’.
This particular Newbies piece looks at Ahrefs, which is in the SEO and Competitive Analysis Tools space.
What vertical is Ahrefs in?
Ahrefs is in the SEO and Competitive Analysis Tools vertical.
SEO and competitive analysis tools are essential for businesses looking to boost their online presence. These tools provide insights into website performance in search engines and against competitors. They’re for marketers, entrepreneurs, and SEO professionals who want to monitor keywords, track rankings, and analyze backlinks.
These tools help uncover opportunities and assess the competition. Users can identify successful strategies in their industry and find gaps to fill. This approach helps make informed decisions, ensuring content reaches the right audience. By navigating the complex world of search engines, these tools help businesses increase visibility, drive traffic, and grow their online influence.
Who is Ahrefs?
Ahrefs is an SEO toolset for marketing professionals looking to strengthen their digital strategies with data. Created by Ahrefs Pte. Ltd., it helps users explore competitor research, discover competitor keywords, backlink strategies, and PPC components. It supports link building, keyword research, and website audits, highlighting SEO issues and providing solutions.
With a database of over 11 billion keywords and more than 400 billion indexed pages, Ahrefs stands out by offering accurate and detailed data. Its site explorer, content research, and rank tracking features keep marketers competitive in SEO. This large dataset supports the actionable insights users can use to boost their online presence.
Ahrefs is unique not just for its tools but for its commitment to education and community. From free courses at the Ahrefs Academy to its active role in an SEO-focused community, it ensures users have plenty of resources to succeed. Trusted by marketers, including those at 44% of Fortune 500 companies, Ahrefs provides tools and shares knowledge and support to achieve real results.
Who are Ahrefs’s main competitors?
Ahrefs, being in the SEO and Competitive Analysis Tools space, has plenty of competitors. Below are some major ones.
- SEMrush
- Moz
- Serpstat
- Majestic
- SpyFu
- Screaming Frog
- SimilarWeb
Company Details
We populate below with as much company data as possible. Getting this info can be tricky, but we do our best. Unfortunately, this data often defaults to the parent company, so for some acquired companies, this data may not be relevant.
- Parent Company: Ahrefs
- Location: Singapore
- Number of Employees: 180
- Founded: 2010
- G2 Reviews: 530
- G2 Ratings: 4.5
Social Details
Like above, if we can easily pull social media data, we’ll populate it here.
- Twitter URL: https://twitter.com/ahrefs
- Twitter Followers: 155368
- LinkedIn URL: https://www.linkedin.com/company/ahrefs/
Pricing Plans
We scrape each vendor’s pricing page to get up-to-date pricing information. If we find anything, we add it below.
Ahrefs offers various pricing plans for different needs, from small businesses to large companies. Here’s a brief overview:
- Ahrefs Webmaster Tools: Free and unlimited, perfect for website owners. Includes Site Explorer and Site Audit.
- Lite: $99/month. Designed for small businesses, this plan has an SEO Dashboard, Site Explorer, Keywords Explorer, Site Audit, Rank Tracker, and Alerts.
- Standard: $199/month. Suitable for SEO experts, it includes everything in Lite plus six months of data history, position history chart, extra SERP updates, more Site Explorer reports, and Domain Comparison.
- Advanced: $399/month. For growing businesses, it offers all Standard features, two years of data, Site Structure report, Google Data Studio integration, and more.
- Enterprise: Starts at $999/month. For big agencies, it includes all Advanced features, unlimited history, improved access management, and upcoming tools like API and SSO.
Each plan is flexible without contracts or setup fees, allowing changes as needed.
If you are interested in Ahrefs, you can learn more about them here. Please note - SEOWidgets has no affiliation with Ahrefs. We’re just a small team of B2B enthusiasts wanting to help buyers out.