What vertical does Ahrefs operate in?

Ahrefs operates in the SEO and Competitive Analysis Tools vertical. This area is crucial for marketers, entrepreneurs, and SEO professionals focusing on enhancing their online visibility. These tools provide valuable insights into website performance, keyword tracking, and competitor analysis, allowing users to identify opportunities and gaps in their digital marketing strategies, ultimately driving traffic and increasing online influence.

What features does Ahrefs offer to users?

Ahrefs offers a comprehensive toolset designed for marketing professionals seeking to enhance their digital strategies. Key features include competitor research, backlink analysis, keyword research, and website audits. The platform highlights SEO issues and provides actionable solutions, supported by a vast database of over 11 billion keywords, ensuring users have access to precise and relevant data to strengthen their online presence.

Who are the main competitors of Ahrefs?

Ahrefs faces competition from several prominent players in the SEO and Competitive Analysis Tools space. Major competitors include SEMrush, Moz, Serpstat, Majestic, SpyFu, Screaming Frog, and SimilarWeb. Each of these companies offers various tools and features catering to marketers and businesses looking to enhance their online visibility, making the competitive landscape dynamic and ever-evolving.

What is the background of Ahrefs?

Ahrefs is a well-established SEO toolset created by Ahrefs Pte. Ltd. Founded in 2010 and headquartered in Singapore, the company predominantly serves marketing professionals focused on improving their digital strategies with data. Ahrefs boasts a vast database of indexed pages and keywords, allowing users access to large, high-quality data sets essential for informed marketing decisions and competitive analysis.

What pricing plans does Ahrefs offer?

Ahrefs provides various pricing plans to accommodate different user needs. It offers a free Webmaster Tools plan for site owners, alongside multiple tiers: the Lite plan at $99/month for small businesses, the Standard plan at $199/month for SEO experts, the Advanced plan at $399/month for growing businesses, and an Enterprise plan starting at $999/month tailored for large agencies. This flexibility ensures that users can choose a plan that best fits their requirements.

How many employees does Ahrefs have?

Ahrefs currently employs around 180 team members. This dedicated workforce is essential to maintain and enhance the various tool offerings, customer support, and educational resources provided by the company. The team’s expertise contributes to Ahrefs' reputation as a trusted source for SEO tools and information, helping users navigate the complexities of online marketing strategies effectively.

What kind of educational resources does Ahrefs provide?

Ahrefs is committed to education and community engagement, providing a range of resources like free courses at the Ahrefs Academy. These courses cover essential SEO concepts, strategies, and tools to help users maximize the benefits of the platform. Additionally, Ahrefs actively participates in SEO communities, ensuring users have ample access to knowledge, support, and the latest industry insights to succeed in their marketing efforts.

Ahrefs for Newbies: A 2024 Overview

15 Nov 2024

Get to know Ahrefs better with our comprehensive yet short overview. We break down their key offerings and company highlights.

This piece is part of our “For Newbies” series, which provides quick overviews of various B2B companies. The series exists because sites like Crunchbase and G2 are just kind of busy, with flashing banners and tabs we don’t care about (I don’t buy a CRM due to mission statements). Sometimes all we want are the basics. Hence, ‘For Newbies’.

This particular Newbies piece looks at Ahrefs, which is in the SEO and Competitive Analysis Tools space.

What vertical is Ahrefs in?

Ahrefs is in the SEO and Competitive Analysis Tools vertical.

SEO and competitive analysis tools are essential for businesses looking to boost their online presence. These tools provide insights into website performance in search engines and against competitors. They’re for marketers, entrepreneurs, and SEO professionals who want to monitor keywords, track rankings, and analyze backlinks.

These tools help uncover opportunities and assess the competition. Users can identify successful strategies in their industry and find gaps to fill. This approach helps make informed decisions, ensuring content reaches the right audience. By navigating the complex world of search engines, these tools help businesses increase visibility, drive traffic, and grow their online influence.

Who is Ahrefs?

Ahrefs is an SEO toolset for marketing professionals looking to strengthen their digital strategies with data. Created by Ahrefs Pte. Ltd., it helps users explore competitor research, discover competitor keywords, backlink strategies, and PPC components. It supports link building, keyword research, and website audits, highlighting SEO issues and providing solutions.

With a database of over 11 billion keywords and more than 400 billion indexed pages, Ahrefs stands out by offering accurate and detailed data. Its site explorer, content research, and rank tracking features keep marketers competitive in SEO. This large dataset supports the actionable insights users can use to boost their online presence.

Ahrefs is unique not just for its tools but for its commitment to education and community. From free courses at the Ahrefs Academy to its active role in an SEO-focused community, it ensures users have plenty of resources to succeed. Trusted by marketers, including those at 44% of Fortune 500 companies, Ahrefs provides tools and shares knowledge and support to achieve real results.

Who are Ahrefs’s main competitors?

Ahrefs, being in the SEO and Competitive Analysis Tools space, has plenty of competitors. Below are some major ones.

SEMrush
Moz
Serpstat
Majestic
SpyFu
Screaming Frog
SimilarWeb

Company Details

We populate below with as much company data as possible. Getting this info can be tricky, but we do our best. Unfortunately, this data often defaults to the parent company, so for some acquired companies, this data may not be relevant.

Parent Company: Ahrefs
Location: Singapore
Number of Employees: 180
Founded: 2010
G2 Reviews: 530
G2 Ratings: 4.5

Like above, if we can easily pull social media data, we’ll populate it here.

Twitter URL: https://twitter.com/ahrefs
Twitter Followers: 155368
LinkedIn URL: https://www.linkedin.com/company/ahrefs/

Pricing Plans

We scrape each vendor’s pricing page to get up-to-date pricing information. If we find anything, we add it below.

Ahrefs offers various pricing plans for different needs, from small businesses to large companies. Here’s a brief overview:

Ahrefs Webmaster Tools: Free and unlimited, perfect for website owners. Includes Site Explorer and Site Audit.
Lite: $99/month. Designed for small businesses, this plan has an SEO Dashboard, Site Explorer, Keywords Explorer, Site Audit, Rank Tracker, and Alerts.
Standard: $199/month. Suitable for SEO experts, it includes everything in Lite plus six months of data history, position history chart, extra SERP updates, more Site Explorer reports, and Domain Comparison.
Advanced: $399/month. For growing businesses, it offers all Standard features, two years of data, Site Structure report, Google Data Studio integration, and more.
Enterprise: Starts at $999/month. For big agencies, it includes all Advanced features, unlimited history, improved access management, and upcoming tools like API and SSO.

Each plan is flexible without contracts or setup fees, allowing changes as needed.

If you are interested in Ahrefs, you can learn more about them here. Please note - SEOWidgets has no affiliation with Ahrefs. We’re just a small team of B2B enthusiasts wanting to help buyers out.