Insense for Newbies: A 2024 Overview

16 Nov 2024
Exploring Insense? Our detailed overview cuts through the noise to explain who they are and what services they offer.

This piece is part of our “For Newbies” series, which provides quick overviews of various B2B companies. The series exists because sites like Crunchbase and G2 are just kind of busy, with flashing banners and tabs we don’t care about (I don’t buy a CRM due to mission statements). Sometimes all we want are the basics. Hence, ‘For Newbies’.

This particular Newbies piece looks at Insense, which is in the Creator Marketing Platform space.

What vertical is Insense in?

Insense is in the Creator Marketing Platform vertical.

The Creator Marketing Platform space is changing how brands connect with audiences. It’s about linking companies with creators who have a following, helping brands reach people authentically. Traditional advertising no longer resonates, while influencer and creator voices effectively tell brand stories.

These platforms are for businesses seeking new ways to market products. Whether a startup wanting to build awareness or an established brand aiming for niche markets, Creator Marketing Platforms offer tailored solutions. They simplify finding and collaborating with the right creators, making campaigns more efficient.

This benefits not only brands but also creators. Creators gain opportunities that fit their personal brand, offering new ways to monetize content and grow reach. Through these platforms, both parties access a wider audience, improving engagement and fostering real connections.

Who is Insense?

Insense is a creator marketing platform connecting brands with a community of over 35,000 content creators. Insense offers a simple way to source genuine user-generated content (UGC) and run campaigns on Instagram and TikTok. The platform is favored in beauty, fashion, and food sectors, with over 1,700 brands using it.

What sets Insense apart? Simplicity and speed. No more cold outreach—it lets you connect directly with creators, thanks to easy templates that clarify needs. Integrations with Facebook, TikTok, and Shopify streamline everything from finding creators to payment and content delivery. Insense promises creative assets in 10 days, with options for raw footage or polished content.

For businesses wanting ongoing authentic content, Insense is a platform that eases creator partnerships. It manages tasks like whitelisting ads, handling shipments, and communications, giving you more time to grow your brand.

Who are Insense’s main competitors?

Insense, being in the Creator Marketing Platform space, has plenty of competitors. Below are some major ones.

  • Grin
  • AspireIQ
  • CreatorIQ
  • Influencity
  • Traackr
  • IZEA
  • Klear

Company Details

We populate below with as much company data as possible. Getting this info can be tricky, but we do our best. Unfortunately, this data often defaults to the parent company, so for some acquired companies, this data may not be relevant.

  • Parent Company: Insense
  • Location: United States
  • Number of Employees: 101
  • Founded: 2016
  • G2 Reviews: 164
  • G2 Ratings: 4.5

Social Details

Like above, if we can easily pull social media data, we’ll populate it here.

  • Twitter URL: https://twitter.com/insense_pro
  • Twitter Followers: 1437
  • LinkedIn URL: https://www.linkedin.com/company/insense.pro/

Pricing Plans

We scrape each vendor’s pricing page to get up-to-date pricing information. If we find anything, we add it below.

Insense offers three pricing plans:

  • Trial Month: For $550, you can explore the platform, start one campaign, and advertise for one brand. The marketplace fee is 20%. If not canceled 48 hours before, it converts to a quarterly Brand plan.
  • Brand Plan: This costs $500 a month, paid quarterly at $1,500. It includes unlimited campaigns and creators for one brand. Includes support, two user seats, and five creator licenses.
  • Agency Plan: At $800 monthly, this is for up to five brands. Billed at $2,400 quarterly, it offers unlimited campaigns, creators, a Customer Success Manager, and unlimited creator licenses with four user seats.

A marketplace fee may apply for specific transactions. Refund guarantees and clear payment structures ensure support without hidden costs.

If you are interested in Insense, you can learn more about them here. Please note - SEOWidgets has no affiliation with Insense. We’re just a small team of B2B enthusiasts wanting to help buyers out.

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